Direct Sales - Do You Need A Business Blog?
When it comes to having an online Direct Sales business, having a business blog can prove to be beneficial for your established customers and to attract new ones.
I have been publishing my own blog for approximately 3 years and have seen my business increase by 50%. Furthermore, I find that I get 25% more re-orders from my established customers because they are visiting my online site.
Now you might be asking yourself, what can I write about in regards to my Direct Sales business that my customers will be interested in reading?
Here are a few ideas:
1. If you sell cosmetics, you can write posts that deal with make-up application, shade selection, proper storage of cosmetics and your sales specials.
2. If you sell kitchenware or gourmet food, you can write posts that provide cooking tips, recipes, spice and herb storage, kitchen organization tips and your sales specials.
3. If you sell jewelry, you can write posts about the current jewelry trends, jewelry cleaning tips, jewelry organization and your sales specials.
4. If you sell clothing, you can write posts about the current clothing trends, closet organization, proper care of clothing, recommended accessories and your sales specials.
You can write and make posts about anything related to the type of products you are selling.
When it comes to publishing your blog, it is important to provide informative and helpful content that will interest your readers. Your sales advertisements should only make up about 20% of your content. For it to truly be successful, you will need to be consistent with your blogging efforts and publish new content 2-3 times every week.
In closing, I have found that by blogging about my business and the products I provide, I have attracted new customers and increased my re-order rate from my established customers. It has proven to be a valuable tool in promoting my Direct Sales business.
Shelly Hill has been working from home in Direct Sales since 1989 and is a Manager with Tupperware. Shelly has been blogging online for the past 3 years and feels it has helped her to grow her business and to reach new customers. You can visit Shelly online at
http://www.workathomebusinessoptions.com or her blog at
http://wahmshelly.blogspot.com
Direct Sales - Do You Need A Business Blog?
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