I think what sometimes happens is that folks fill out the info and think they will get more info, not a phone call. When you call, they panic. Truly one can say "hey I want to do this" and after they click send, they think "nah, this is not for me". Making a decision to start a business is a really big decision, not one to make in 3 seconds with no thought.
I would just say "I'm sorry someone filled out your information on my site, have a great night" and then hang up.
Who knows...if you are kind they just might email you again
